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Newell Rubbermaid (NYSE: NWL) is a global marketer of consumer and commercial products, including such well-known brands as Rubbermaid food storage, home organization, and refuse container products; Sharpie, PaperMate, Parker, and Waterman writing instruments; Calphalon gourmet cookware; Goody personal grooming products, Irwin and Lenox tools and accessories, and BernzOmatic torches and patio heaters.
The company's corporate headquarters is in Sandy Springs immediately north of Atlanta, Georgia, United States. It operates innovation centers and manufacturing and distribution facilities in several U.S. states and around the world.
History
Newell Company
Newell Manufacturing Company, Incorporated was founded in Ogdensburg, NY in 1902 as a manufacturer of curtain rods. From 1910 to 1921, affiliated companies were founded in Freeport, Illinois and Canada.
The F.W. Woolworth chain became the first customer for Newell's bronze-plated curtain rods in 1916, making them the first Newell products to be distributed nationally. This marked the beginning of Newell's focus on volume purchasers.
In 1962, the affiliated Newell Companies, including Western Newell, Newell Window Furnishings and Newell Manufacturing were consolidated into a single corporation and was headquartered in Freeport, Illinois. Daniel C. Ferguson was named president in 1965 and developed a growth-by-acquisition strategy based on his intention to build a strong, multi-product company.
Newell went public in 1972. A year later, they acquired EZ Paintr Corporation, then the world's largest maker of paint applicators. Newell was listed on the New York Stock Exchange with the ticker symbol NWL in 1979. In 1982, they acquired propane hand-torch makers BernzOmatic from Medina, NY. A year later, Mirro Corporation, a cookware maker was acquired. They made the largest purchase by the company up to that time in 1987 with Anchor Hocking Corporation (which included Amerock), a manufacturer of cabinet hardware and window components.
In 1992, they acquired Sanford, a leading manufacturer and marketer of writing instruments, including the Sharpie, Sanford and Expo user brands. The same year they acquired Intercraft, a leading picture frame manufacturer. A year later, they acquired Levolor, a leading manufacturer and marketer of window treatments. Additionally, they acquired Goody hair care accessories and LeeRowan closet organization products.
Newell became the world's largest manufacturer of picture frames, framed art and photo albums with the acquisition of Holson Burnes in 1996. 1997 saw the acquisition of Kirsch, a leader in branded drapery hardware and custom window coverings. In 1998 they purchased Calphalon Corporation, a manufacturer of gourmet cookware marketed primarily to upscale retailers and department stores.
Read more at Wikipedia.org
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